How To Start A Mailing List With Mailchimp

Again, back to my Seth Godin obsession.  Seth starts his 3 Day Startup event talking about what you will encounter as an entrepreneur but at the very end he focuses in on a really important idea I want to reiterate: Building an online presence and a following is really important.

Why is that?

Say for whatever reason you created a mailing list.  Now instead of having 2-3 friends’ opinions, you get 10,000.  Sure, you can have facebook, but really… not everyone will go on facebook all the time.  However, everyone will check their emails at least 5-10 times a day.  GAURANTEED.  And all it really takes is one click for them to go from their inbox to your message.  Now you are in the realm of the “heard”.  All you need to do is build your following.

Seth also highlights the importance of things being share-able but first only to a select niche.  Because all you really need is a few people to like what you have to hear but more importantly feel compelled to share what you have to say.  That small tiny group can then expand because they will self propagate your message {And really, it doesn’t matter what your message may be… as long as you make it feel share-able.)

Therefore I feel like I should tell you guys about Mailchimp.com. (more…)


Have you ever thought to yourself while you are reading an email… “I would really like this EMAIL to be magically UNREAD at some point later on in my life and re-sent back to me just so I can read it again”?

This could be anything from a reminder to yourself to buy that extra apple at the grocery store, a notice of your eviction date from your tech savvy landlord, a letter from the Nigerian prince you built a deep connection via online communication and wanted to follow up on, a bill reminder from Mint.com, to an email newsletter from me with great important tips you’d like to revisit…….. It could be anything in the world.

But the reality of life dawns on you: once something is “marked as read”, you will never revisit it.  It will be lost the oblivion of your inbox and you are absolutely helpless to remind yourself unless you take the desperate measures of physical sticky notes or alarm clock notices.

WELL SAY NO MORE.

You now have Boomerang.  Boomerang is ingenious because it can tie itself to a couple of the most wildly used mail applications – gmail and outlook.  Surprisingly the version for gmail is a separate company than the outlook one.

The outlook one has a $29.95 one time fee while the gmail boomerang has different tiers ranging from free to $14.99/month.

How to Make an Email Send Itself Back to You After You Have Read It

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