I am continuing my How To Start And Run An Ecommerce Company Step by Step series… How to take orders using authorize.net.
Okay, so you opened your business. And you are getting payments through Paypal because that is the only thing you know. You can do the lame thing and send yourself an invoice with paypal… then take down their credit card numbers… then pay your own invoice with their credit card information…
And let paypal rape you with their 2.9% + $.30 per transaction fees. NOW WHAT?
You can use authorize.net.
A customer randomly wants to pay you with his card… and you have no reader… now what?
You can go online and log into authorize.net.
1) Buy your authorize.net account through a reseller. You cannot buy it directly from them. Why do companies do this? They don’t want to deal with customer service any longer and they know they have a product everyone wants. They would rather let their trusted resellers deal with all the customer service. This is a smart move. Here is a list.
Call everyone and haggle for the best prices. Resellers get a percentage cut off of market value so it will be a good situation for you if you can get a large portion of the discount authorize.net gives them.
2) Log into Authorize.net
3 ) Click on Tools
It should look like the below:
4) Authorize.net is a payment gateway that won’t rape you with high fees. Card readers like Square …does. Or any other type of “Free” card readers that gets mailed to you. But hey, if you really don’t care – they offer a great convenience. And if you have a store-front where you are getting orders face to face every single day – use a reader because then you can get more money in and keep the lines short.
Here is something I learned later on… which you will learn NOW. You can take payments from people who have cards with international billing addresses. You would have to change some settings… view the screenshot below:
Go to settings –> Address verification service –> uncheck the G, U, S. UNCHECK GUS! Now, viola, you can take an order from anyone living on an international island..for example.
5) Authorize.net can also integrate with your own website. You can create separate log-ins for different people. I created a developer log-in and he goes in and uses the API code Authorize.net provides. Suddenly you can take payments online. You can also do re-occurring billing. Not every customer in the world will have a paypal account so might as well know how to receive payments in other forms!
I hope that helps you guys!
Thanks for the increase in traffic! My worth of web for this website has shot from $215 to…$1493. My goal is to reach $2000. YES, THAT’S ALL I’M WORTH.. ISN’T IT?!??!
In other news… a company I co-launched with a fellow named Ron over a month ago has TWO ACTIVE PAYING subscribers now. WEEEEEEE! TWO SUBSCRIBERS!!!!!!!! Hey, that’s better then no subscribers. It gotta start SOMEWHERE.
AND… because I feel like it might be a good idea to write about youtube celebrities, I am co-launching an online Magazine-like/Wiki mutation featuring just biographies about Youtube Celebrities. The site looks like there is nothing on there.. which … there really is nothing on there right now. But I am taking it ONE DAY AT A TIME. My co-founder is Lynn.
Below are a few pictures of my rock climbing trip. The top one involves climbing a 3 pitch, 300′ wall of rock in South Lake Tahoe. GOTTA LIVE MAS!